BOSH TV,
Henry Firth & Ian Theasby
Meet Henry Firth and Ian Theasby, the visionary duo behind BOSH! They are not only renowned as the world's biggest vegan and plant-based chefs but have also established an influential brand in the culinary landscape.
Hailing from Sheffield and childhood friends, Henry and Ian combined their passion for plant-based food to embark on a remarkable journey. In June 2016, they set out on a mission to bring more plants to people’s plates, laying the foundation for what would become the largest vegan social media brand worldwide. Their engaging content now attracts a monthly audience of 26 million views, accumulating an impressive 2.5 billion views to date. Their significant social media following of 3.1 million continues to grow, as they inspire and educate individuals around the globe. Their expertise extends beyond the digital realm. Henry and Ian have authored six Sunday Times Bestselling cookbooks, collectively selling over 1 million copies worldwide.
Their culinary creations have transcended borders, captivating readers in 64 countries and across eight languages. Among their notable achievements is creating the best-selling vegan cookbook of all time in the UK. Their contributions to the literary world have earned them two British Book Awards. Not confined to the pages of cookbooks, Henry and Ian have graced the small screen as stars of ITV’s inaugural vegan cookery series, ‘Living on the Veg.’ Their authentic and relatable approach has brought plant-based cooking into the mainstream, inspiring viewers to explore the vibrant world of plant-based cuisine. Additionally, they have launched their own BOSH! product range, making their delicious, meat and dairy-free recipes accessible to all through major supermarkets.